Briana Barkett

UX Design and Content Strategy Are More Related Than You Think

UX Design and Content Strategy Are More Related Than You Think

Use UX to engage more site visitors: The user experience (UX) plays a big role in content strategy and digital marketing. How an individual uses and interacts with your website is a huge determiner for if they will stay to enjoy more of your content, or if they will leave in search of something else. In fact, UX design and content strategy are actually far more related than you might imagine.

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Fort Lauderdale Hotel SEO Audit

Fort Lauderdale Hotel SEO Audit

Relevance. Google lives or dies on serving the most relevant returns in order of priority — priority based on ranking signals you can adjust on your own website. In this article, we focus on SEO and compare two websites in the hotel industry, an industry we specialize in, to consider how both websites could improve their SEO and Content Marketing — and so their relevance to those seeking their services.

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What is Content Marketing?

What is Content Marketing?

Today’s marketing landscape is one that is constantly evolving. With technology improving and spreading as fast as it is, marketers have to keep up with what is new in order to stay relevant. The past several years have seen the rise of social media and mobile usage, a trend that is not going anywhere anytime

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