Digital Marketing Matters Blog

We cover content strategy, conversions, testing, & digital marketing, with niche focuses in Hotel, Healthcare & eCommerce Marketing

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Five Key Aspects to Consider for Killer Content Strategy Creation

Five Key Aspects to Consider for Killer Content Strategy Creation

How do you optimize content? No matter how good the content is that you are creating to use in your online marketing plan, if you do not have a killer content strategy in place to distribute it, chances are it’s going nowhere, fast. Learn more about content strategy creation in our blog series.

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Twitter Ads: Leads to MailChimp Campaign

Twitter Ads: Leads to MailChimp Campaign

Imagine leveraging your Twitter followers (and — shsss… those of other businesses) to gather leads direct to MailChimp for automated response marketing. Thanks to smart targeting and integrations it’s possible.

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UX Design and Content Strategy Are More Related Than You Think

UX Design and Content Strategy Are More Related Than You Think

Use UX to engage more site visitors: The user experience (UX) plays a big role in content strategy and digital marketing. How an individual uses and interacts with your website is a huge determiner for if they will stay to enjoy more of your content, or if they will leave in search of something else. In fact, UX design and content strategy are actually far more related than you might imagine.

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How to Build a Content Marketing Strategy that Works!

How to Build a Content Marketing Strategy that Works!

A wining content marketing strategy is key to the success of your online marketing campaigns. But how do you develop a killer strategy? Join us as we share digital marketing tips to guide you in the direction of the creation of a content marketing strategy geared for success.

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Webdirexion focuses on Content Strategy, Conversion Rate Optimization, WordPress Responsive Sites, Content Marketing and Smart Automated Marketing with MailChimp