Digital Marketing Matters Blog

We cover content strategy, conversions, testing, & digital marketing, with niche focuses in Hotel, Healthcare & eCommerce Marketing

Featured Digital Marketing Articles:

CRO & Lead Gathering Results:

UX Design and Content Strategy Are More Related Than You Think

Use UX to engage more site visitors: The user experience (UX) plays a big role in content strategy and digital marketing. How an individual uses and interacts with your website is a huge determiner for if they will stay to enjoy more of your content, or if they will leave in search of something else. In fact, UX design and content strategy are actually far more related than you might imagine.

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More Digital Marketing Articles

Webdirexion focuses on Content Strategy, Conversion Rate Optimization, WordPress Responsive Sites, Content Marketing and Smart Automated Marketing with MailChimp

How to Be Confident in Your A/B Test Results

How confident are you in your A/B test results? There’s always a certain amount of risk when you pick a winner because, statistically speaking, testing not a binary proposition with one version a clear loser and one a clear winner.  We look at some tools that help you understand the degrees of probability that the version you pick will be the true A/B test winner.

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UX Design and Content Strategy Are More Related Than You Think

Use UX to engage more site visitors: The user experience (UX) plays a big role in content strategy and digital marketing. How an individual uses and interacts with your website is a huge determiner for if they will stay to enjoy more of your content, or if they will leave in search of something else. In fact, UX design and content strategy are actually far more related than you might imagine.

read more

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