Digital Marketing Matters Blog
We cover content strategy, conversions, testing, & digital marketing, with niche focuses in Hotel, Healthcare & eCommerce MarketingWebdirexion focuses on Content Strategy, Conversion Rate Optimization, Digital Advertising, Split Testing, CRO WordPress Responsive Sites, SEO & Content Marketing and Smart Automated Marketing with MailChimp…
Digital Marketing Trends for 2019
Marketing is a crucial part of your business so make sure that you give it the attention that it deserves. We always keep an eye on trends in this fast moving industry to help clients stay on top of the latest strategies and tactics. Here’s an overview of digital marketing trends for 2019.
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Leveraging Video Recording Tools for Marketing Strategy
WP Rocket and Imagify Site Speed Optimization
Site speed optimization. If your home page does not load in just a few seconds, don’t be surprised when visitors hop on to the next site instead of yours. You’ll also get a down bump in your SEO. Read on and we’ll show you how we optimized a client site who’s on one of our Business Care and Growth plans, to be faster than 82% of tested sites
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How To Use Facebook Ads And Adwords For Retargeting
WordPress 5 Gutenberg Compared to Divi Professional Builder
How Smart Off-Site SEO Fits Into a Digital Marketing Plan
Why Mailchimp is the Ultimate Platform for Creating a Powerful Email List
We help our clients succeed in email marketing using Mailchimp, which is a web-based email marketing SASS. This incredible platform helps you design and share newsletters, and offers advanced automation including trigger based auto-responders and ecommerce integration (we also build ecommerce sites with WooCommerce). In addition to getting you set up on MailChimp, we help you integrate your Mailchimp with services you already use, such as a CRM.
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Using RACE Marketing to Win Customers
Recent Web Design Products and Why They’re Successful
How to Strategically Use a Google Ads Campaign
What might pull in an extra qualified visitor and lead to a sale? How should you use a Google Ads campaign strategically in your marketing mix? Adwords is a great bet for two strong reasons: people actively searching usually have stronger buying intent; and you can get good position when SEO is just starting or not ranking well for particular terms.
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What You Need to Know About CRO
CRO — Conversion Rate Optimization. It is the C word in R.A.C.E. — the marketing strategy we use for all our clients (Reach. Act. Convert. Engage.) using our Webdirexion Surge System™ solution. It is the single set tactics that leads to best ROI, meaning more leads and customers.
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