Experienced Business Growth & Care

Content Marketing, SEO, Security, Support, Sales Funnels

Your Webdirexion Business Care & Growth Plans Include:

Webdirexion Content Strategy

GROW: Content Strategy + Conversion Advice

We’re experienced digital marketing specialists with smart strategies and optimizations to improve your “conversions” (when a site visitor takes one step closer to doing business with you). Goal one is more leads and sales for you.  We published a book on CRO — Conversion Rate Optimization — where in B2B this means more leads, and in B2C it goes directly to increasing sales. 

We’re also WordPress development veterans with 15 years of experience building custom sites — again, focused on smart sites that engage and compel visitors to act.  This combination is the Webdirexion difference.

Four Business Growth & Care Plans:  We have a range of four plans starting affordably at $49 mo. / $550 yr. (savings) to keep you running smooth with an eye on growing your business.  Our Standard Plan adds 12 hours of  time for a technical or marketing project work.  Our Power Surge plan adds CRO for lead gathering, and our Power Reach plan brings a Content Marketing solution for smart SEO results.  Write to us for more information.

Smart Optimization & Reporting Included

Webdirexion WordPress Care Services

Basic Growth Plan

Peace of Mind on a Budget:  We provide backups, security, speed testing, upgrades of WordPress, themes and plugins, plus reporting on Analytics and SEO.  Plus, Webdirexion Smart Forms and more. Support at retainer rate savings. From $49 mo.

Standard Growth Plan

All Basic Plan Features Plus:  12 hours of marketing or technical project work.  Site operation PLUS configuration. Site cookie policy installed.  Hacking protection. Broken link check and fix. WooCommerce support.  From $120 mo. (6 mo. minimum)

Surge Power Plan

All Standard Plan Features Plus:  36 hours of marketing or technical project work. 4 Zapier automated marketing workflows. SEO Content Marketing template. Split Test for your sales funnel.  Growth coaching session. From $325 mo. (6 mo. minimum)

Power Reach Plan

All Surge Power Plan Features Plus:  6 blog posts a month.  Social media push. eMail newsletter (MailChimp). Competitive position tracking and SEO push. Monthly marketing team video conference. From $1899 mo. (6 mo. minimum)

Business Growth and Care Plans 1

Professional Theme + Smart Forms = Still More Value

Add up the value:  In addition to the support and security you enjoy, we also cover costs of professional themes (usually Divi or Genesis) which by themselves cost approx. $69 – $89 per year (some themes you may use are free, but we prefer professionally maintained themes with wide market use and robust support).  Add to that the great features of our professional “smart forms” $499 a year if purchased separately, and your savings add up!

  • UNLIMITED Fields
  • UNLIMITED Forms
  • 3rd Party Apps integration
  • Integration with MailChimp
  • Payment integration (including PayPal & Stripe)
  • Google Docs Integration
  • Applications for forms, surveys, polls and quizzes
  • SSL encryption

Contact Webdirexion

We’re a digital marketing agency with experienced specialists focused on capturing more leads and sales for our clients. We do it with a smart combination of tactics and strategies including sales funnels, content marketing, SEO and SEM. We’d love to send you more information about our Business Growth & Care Plans…

What Our Client’s Say…

I wanted to thank you and your team for the great work you’ve done putting together our new BlueStar site.  We were just looking at it, and I’m delighted and excited. Admiral Robert Wray

CEO, BlueStar HonorCare

I would definitely recommend WebDirexion for anyone trying to get the most out of their website. I’ve worked with Scott Frangos, on a number of initiatives involving WordPress, SEO and CRO (Conversion Rate Optimization). They built and maintained 5 sites for us, including a 160 blog network on a WordPress multi-site installation.” Joe Pulizzi

CEO, Content Marketing Institute, Content Marketing world

WebDirexion was instrumental in seamlessly migrating both of our corporate websites to WordPress, while restructuring the websites and associated analytics around a defined content management strategy and recurring updates to content, intended to maximize SEO.  They played an essential part in the launch of a recent marketing campaign to create and integrate dynamic multimedia content, including videos, whitepapers, and blog posts created to drive traffic to the site and generate leads. Scott’s team helped create and define a strategy to test the message for this campaign, and delivered A/B testing and analytics to track and measure results to adjust our SEO strategy and promote our offerings. We get Enterprise Level WordPress Coverage from Webdirexion and it pays of in terms of monitoring, upgrades, SEO and Analytics Reporting — just what we need. NIck Davis

VP Marketing & Product Development, The SSI Group

I have had the great pleasure to work with Scott and Webdirexion on many projects over the years. Some were large such as a branding initiative for a multinational company and some were quite small for local businesses. Each success is due in a great part to Scott’s leadership. Scott is without a doubt, one of the easiest people to work with I have known. He is able to effectively communicate highly technical information in ways all parties can understand. His professionalism, his good humor, his ability to work a problem to a reasonable solution is one of his many hallmarks. I highly recommend him as a marketing professional, and Webdirexion as a skilled team for WordPress Development, support services, and Online Marketing. Stephan Smith

CEO, Creative Director, Smith Creative Group

Webdirexion developed my website which has delivered great results. So far, it has delivered leads which have become sales equal to ten times my investment. They are real WordPress pros, and knowledgeable with analytics, SEO, Adwords campaigns, and other marketing tactics. Gary Pritts

President, Eagle Consulting Partners Inc.

Scott and Webdirexion made me money. I hired him to create a website for a first-year conference and he made MedicalDeviceEvents.com intuitive for the visitors and guests, which resulted in direct sales. I appreciate his thorough design sense, curiosity, and testing methodologies and have subsequently hired Scott for other jobs. Ask him to review your online properties! You won’t regret it. Joe Hage

CEO, Medical MarCom

Support & Growth Plans Guarantee

Since engaging Scott Frangos and Webdirexion, he has resolved several issues on our WordPress site, recommended a strategy to streamline the set-up, efficiency, and security and been available 24/7 to resolve security issues that came up. Not only do I recommend him and his team highly…I am a dedicated customer for life.

Shannon Wilkinson

CEO, Reputation Communications

Webdirexion Guarantee

GUARANTEE

30-Day, Money Back Guarantee:  All of our Business Growth & Care Services are backed by a 30-day guarantee — you’re completely satisfied, or your money back.  No questions asked.

The Bottom Line…

Business Growth and Care Plans 2Hi.  I’m Scott Frangos — Chief Optimizer and Marketing Strategist for Webdirexion LLC and I lead your business Growth & Care team.  I remember WordPress version 1.2, and have developed and supported WordPress sites since 2005, including a 160 blog WordPress multi-site network and VPS and Dedicated Server management.  We’ve got your back with these plans.  I’ve also been right in the trenches with Content Marketing leaders like Joe Pulizzi and am the author of a book on CRO (Conversion Rate Optimization), our secret weapon in the battle to win you more leads and customers.

We’re not after a high volume of Business Growth & Care clients.  That’s right.  We want to work with companies that understand the value of support from experienced digital marketers and WordPress specialists.  We’re a busy team, so we have a limited number of WordPress Care slots open — contact us today… you can reach us by email using form at top of this page, or call 888-974-9522

And, if you’re comparison shopping, remember three things:

  1. Enjoy our 30-day money back satisfaction guarantee on our growth plans.
  2. Our plans all include Webdirexion Smart Forms with premium features and lots of integrations.
  3. Our Standard and higher plans include Analytics, SEO, and Marketing advice to grow your business.

Frequently Asked Questions…

What's in Your Site Operation Plus Configuration?

A fast website is a factor in SEO ranking, performance on mobile platforms, and overall user experience.  This is a key component in our Site Operation Plus configuration. As part of Standard Plan and above, we include:

  • Configure a professional caching plugin with advanced features
  • We use Imagify to compress images (while still leaving them looking great
  • Install enhanced 404 sitemap page
  • Install SEO redirection plugin to monitor 404s and redirects
  • Run a broken link check (Monitored monthly and fixed on Standard Plan+)
  • Review site speed and recommend improvements
  • Monitor uptime and host server performance
  • Install Google Analytics
  • Proactively fix minor performance issues
What is your guarantee?
Satisfaction guaranteed.  Try us for 30 days — satisfaction for your WordPress Care maintenance services is guaranteed or your money back.  Our clients stay with us for years because they love our proactive reporting and support.

What do you do if your site is hacked?
We harden up your security by blocking IPs, adding Captcha if you don’t already have it, forcing longer logouts for wrong passwords (a lot of attacks are robots trying to guess passwords), among other things. We also search and destroy viruses.

Do you develop mobile sites?
Yes we do (we will estimate separately for you)!  We are a WordPress house so we offer two types of UI solutions for mobile — responsive (resizes to narrower browser windows on mobile devices), or separate UI skin and navigation interface for mobile (same content so no extra site to manage and no Google duplicate content penalties).

What are your “smart” Forms advantages?

There are a lot of WordPress forms programs out there. Our “1-2-3 Forms” offers you the following distinct advantages:

  • Integration: Connect your web forms to other online services and automate your data collection processes in a snap — examples include MailChimp, SalesForce, Zoho & more.  This is a premium extension we provide for you as part of your Business Growth & Care Plan.
  • eCommerce: Integrate one or more payment processors (we like Stripe) with your order form and sell anything without the need of a shopping cart.  This is a premium extension we provide for you as part of your Business Growth & Care Plan.
  • Smart Reporting & Analytics: Track your online form performance through in-depth analytics. Use graphical reports from our real-time form builder for data mining. Examples include a B2B client who offers testing services and can see how many tests prospects need over time; and a hotel client that can check which resort deals are most popular.
  • Easy Forms Creation: Easily create multi-column form layouts and beautifully styled WordPress forms without mastering CSS. This is a premium extension we provide for you as part of your Business Growth & Care Plan.
  • Conditional Logic: Build smart, dynamic, interactive WordPress forms that tailor themselves to what a user needs as they fill out the form.This is a premium extension we provide for you as part of your Business Growth & Care Plan.
What marketing advice do you provide?
We’re a digital marketing agency focused on smart solutions to gather more qualified leads you can turn into customers.  We are always ready to review your analytics, and the reports that come with our smart “1-2-3” forms with you to look for ways to optimize your site.  Two more specialties are “content strategy” and CRO — Conversion Rate Optimization.  For B2B companies this means we help you focus on increasing leads.  For B2C ecommerce companies we focus on sales online.

Tell us about your SSL support?

Sure.  SSL — Secure Socket Layers — is becoming a standard across the web to secure your site and protect against hacking(http changes to https in your site URL after the SSL is validated).  Google has said it will penalize sites that do not take this precaution.  We provide different levels of support on our plans:

  • Basic WordPress Care Plan:  We provide 1-hour of consulting and support.  On small sites this may be enough to get your SSL certificate installed.
  • Standard WordPress Care Plan:  We install your SSL certificate for you (and you order it via your host or an independent site like The SSL Store*).  We’ll even pay for a basic DV certificate for you from Commodo via The SSL Store.  EV — Extended Validation — billed separately.
  • Surge Power & Power Reach Coverage WordPress Care Plans:  We purchase and pay the annual fee (as long as you stay with us) for your DV or EV SSL Certificate (Positive SSL EV included by Comodo).
Do you provide web hosting?

We work very closely with two preferred providers for good WordPress and website hosting — World Point Site Hosting; and Fast Comet Hosting.  Both offer 24/7 trained technicians available by email “tickets” (recommended for future reference) and phone.  We also like BlueHost.  We are not “L.A.M.P.” specialists (the “stack” of programs that run servers — Linux; Apache; MySQL; PHP), though we can and do work on some configurations on shared, VPS and dedicated servers.  Mostly we focus our support on WordPress level issues, backups, site speed, security and other concerns.  We recommend that you engage the “managed support” services offered at your host for VPS and Dedicated servers for server level programming issues.

What support work is covered?

We often get asked what is covered, and what is not covered in the tech./admin./marketing support time on the Standard (1 hour per month), and higherplans.  Generally speaking we focus our support on WordPress level issues, backups, site speed, security and other concerns.  We recommend that you engage the “managed support” services offered at your host for VPS and Dedicated servers for this reason.  We are not “L.A.M.P.” specialists (the “stack” of programs that run servers — Linux; Apache; MySQL; PHP), though we can and do work on some configurations on shared, VPS and dedicated servers.  We recommend that for VPS and Dedicated servers you engage the “managed services” support level with your web hosting provider for that level of support.

We have produced this table with more specific lists of what is covered, and what is not, for your reference:

Covered Tasks

  • Analytics Reviews
  • Review SEO strength
  • Backup your site
  • Check Google indexing
  • Review analytics with you
  • Harden up on hacking attack
  • Review marketing goals with you
  • Check page size and load time
  • Clean up malware
  • Clean up spam
  • Configure a plugin
  • Create backups
  • Fix issues after a WordPress core update
  • Help with templates
  • Improve your site security
  • Improve your site speed
  • Install a caching plugin
  • Install a favicon
  • Make changes to the header, sidebar, and other sections of the site
  • Prevent spam
  • Recover a hacked site
  • Setup redirects
  • Solve alignment issues
  • Tweak your CSS
  • Update a plugin
  • Update your theme
  • Upgrade WordPress core

Items Not Covered

  • L.A.M.P. “stack” (Linux, Apache, MySQL, PHP) programming and issues.  We recommend you use your web hosting support for this.
  • eMail trouble-shooting and configuration on local office machines
  • Digital Marketing Strategy Plan & Implementation
  • Add custom functionality/programming to a plugin
  • Add individual products for WooCommerce
  • Boost page ranks
  • Building site backlinks for SEO
  • Configure SSL
  • Create a Google Plus business listing
  • Create a plugin
  • Fix WooCommerce extension bugs and conflicts
  • Increasing site traffic
  • Paid marketing
  • Payment gateway configuration
  • Remove theme customizations
  • Research previous theme customizations
  • Set up email accounts
  • Set up a new theme
  • Set up a theme for specific pages
  • Site migration between hosts
  • Sites hosted by WordPress.com
  • Transfer a non-WP site to WordPress
  • Update a highly customized theme
  • Update customized WooCommerce
  • VA tasks (creating, updating and posting content)

Any “fine print” we need to know?
Yes. Generally please understand that keeping your website running smoothly requires a combination of best practice programming for WordPress core itself, plugins you use, and themes you use. Since each of those are programmed by people in their respective organizations, we do not take responsibility for programming issues. We DO respond quickly for troubleshooting, theme and plugin updates, and WordPress updates. Often we can swap in a better plugin when one in current use is not performing well. We can also provide a separate development and testing server (separate fee) for resource intensive and complicated websites.

Likewise, we do not make any guarantees for web hosting hardware (server), software (server LAMP stack), or network operation center performance (the center where web hosting servers reside and connect to the internet) — we don’t own or manage any of those components, but we do work in tandem and coordination with both Hosting providers and WordPress support centers to keep things running as smoothly as possible.

  • Themes and plugins: there are literally thousands of WordPress themes and plugins — some are programmed well and to standards, and some are not. Sometimes clients have had customizations done that just do not stand up over time. For this reason, we take the following measures:
  • Parent Themes: We specialize in the Genesis theme platform, and also in the 80+ themes available from Elegant Themes. There is literally no site design we cannot duplicate using these themes. For all other themes, we will review and advise on your specific configuration and if we can support it. In some cases we may recommend moving to another theme, or creating a child theme. We will estimate this for you at that time (some clients on the Standard or Enterprise Care plans use some of the available tech. Time for this work).
  • Child Themes: We ALWAYS recommend all custom work (site skins, CSS, functions.php) be done in a Child Theme, because every Theme must be periodically updated to stay current with WordPress updates and standards throughout the year, and when the “parent” theme is updated, using a child theme ensures that your customizations are not overwritten and lost. Plugins: We work with industry standard and trusted plugins (ie. Yoast SEO Plugin, WordFence for security) that we know from experience are programmed to WordPress standards and conventions. This said, sometimes programmers make mistakes — we will make every effort to respond quickly and to resolve any conflicts promptly.
  • eMails: We can help you set up your emails at your web host, but we do not support your local configuration on your computers in your office — we recommend you use a local in town IT support service for that.

Do you provide site migration to a new host?
Yes.  We have done this many times and often it will be covered under the tech. time available on our Standard Plan (see above).

Custom Website Development

Development Needed?

We Specialize in Custom
WordPress Websites

We build custom crafted WordPress sites from as low as $995 and up, depending on scope.  We will be happy to give you a prompt estimate on development and also digital marketing services. Leads and sales are our
primary focus for you.

Maryhill Museum Professional WordPress Website

Maryhill Museum Professional WordPress Website

Public Market Coffee Professional WordPress Site

Public Market Coffee Professional WordPress Site

Abused in Boy Scouts Professional WordPress Site

Abused in Boy Scouts Professional WordPress Site

Camp Wa-Ri-Ki Professional Website and Digital Marketing

Camp Wa-Ri-Ki Professional Website and Digital Marketing

CoffeeNutHut.com Pro Ecommerce Website

CoffeeNutHut.com Pro Ecommerce Website

Rogers MacJohn Pro Website

Rogers MacJohn Pro Website

TYK Foundation Pro Website

TYK Foundation Pro Website

Tae Yun Kim Pro Website

Tae Yun Kim Pro Website

GoNorthStar.com Pro Website

GoNorthStar.com Pro Website

Jung SuWon Martial Arts Pro Website

Jung SuWon Martial Arts Pro Website

BlueStar HonorCare Pro Website

BlueStar HonorCare Pro Website

Smokn Bones Restaurant Pro Website

Smokn Bones Restaurant Pro Website

Greg Nokes Books Divi Website

Greg Nokes Books Divi Website

Citadel Pro eCommerce Website

Citadel Pro eCommerce Website

New Mexico Crisis Line Pro Website

New Mexico Crisis Line Pro Website

The SSI Group – Article Publishing Team

The SSI Group – Article Publishing Team

Guyton Strategies Pro One Page Site

Guyton Strategies Pro One Page Site

Cascade Dental – Pro Website & Digital Marketing

Cascade Dental – Pro Website & Digital Marketing

Padden Dental Pro Website & Digital Marketing

Padden Dental Pro Website & Digital Marketing

Kalka Law Pro Site & Digital Marketing

Kalka Law Pro Site & Digital Marketing

ProtoCall Services Pro Website & SEO

ProtoCall Services Pro Website & SEO

Croc’s Resort Services Pro Hotel Website with Booking Solution

Croc’s Resort Services Pro Hotel Website with Booking Solution

Eagle Consulting Pro Website & Digital Marketing

Eagle Consulting Pro Website & Digital Marketing

College of Marketing Pros – Pro Website & Digital Marketing

College of Marketing Pros – Pro Website & Digital Marketing

St. Malachi Church Pro WordPress Website

St. Malachi Church Pro WordPress Website

Urban Raid Pro One Page Site

Urban Raid Pro One Page Site

FP Financial – Digital Marketing

FP Financial – Digital Marketing

Zeres Inc. Pro Website

Zeres Inc. Pro Website

UltraLinq Pro Website & SEO

UltraLinq Pro Website & SEO

Apollo Audio Books eCommerce Site

Apollo Audio Books eCommerce Site

MDCurrent – Indian Medical News Pro Site

MDCurrent – Indian Medical News Pro Site

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