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TOPIC: Landing Page Optimization

When it comes to landing page optimization, testing key elements is at the top of the list.  There are formulas for this.  A lot of copywriters think they are done after the final draft for the first publishing of a page.  They are not.  Same with designers.  The copy and design that makes the first cut is just your best guess at what might be persuasive.  Next… you ask your visitors and optimize accordingly.  We have some examples for you here.

A Smart MarTech Package in 2021

A Smart MarTech Package in 2021

What MarTech Package is the smart play in 2021 to help your business increase conversions for leads and new customers? That’s the question we asked ourself this year and I am pleased to announce a great set of tools our Agency will be using forthwith.

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