Digital marketing is a fast moving target when you consider all the new software tools, strategy models and tactics. How do you keep up? COMP. We’ve relaunched our directory of lifetime access online courses for digital marketers.Read More
B2B Content Marketing
The marketing message in business to business content marketing has a different focus from business to consumer. When selling to a consumer the message relies on price, loyalty, emotion. A business to business transaction is based on service quality and confidence in the service via brand messaging and reputation. Find posts offering small business content marketing examples and b2b content marketing strategy.
You’ll need a good content strategy if you want to boost your profits. Content strategy is a crucial part of a broader digital marketing scheme that brands must employ in order to be successful. Learn more about the importance of content strategy and how it impacts your online marketing success.Read More