Online advertising has become more sophisticated in the past few years as smart demographics and split testing features are added to Facebook and Google Adwords. Remarketing and “retargeting” has become common with ads that follow you around the web. We write about online advertising on Google, Facebook, and related strategies and tactics for smart digital marketing using these platforms.
What MarTech Package is the smart play in 2021 to help your business increase conversions for leads and new customers? That’s the question we asked ourself this year and I am pleased to announce a great set of tools our Agency will be using forthwith.
Many people choose WordPress for their website, and as a result, they turn to WooCommerce for handling the ecommerce aspect of their website. Between WooCommerce itself and various plugins that work with it, you can build a full software stack that will help you to succeed in the world of ecommerce.
Having an online shop gives you unlimited potential to reach out to an audience and establish a loyal customer base. The ultimate reason for starting an online ecommerce business online is to maximize profits. To achieve this, you should implement various strategies to boost ecommerce sales.
What if blog post can convert visitors to customers? They can… and should. But initially your posts are about engaging prospects and customers as every good content marketer understands. After that, however, you can try a hybrid conversion strategy for posts performing well in SEO.
Knowing and utilizing your Lifetime Customer Value LCV data is vital to your ecommerce business growth. It’s what often separates small businesses from big businesses. It often determines the market and industry leaders. If you’re not using LCV to drive your marketing and business strategy, you are putting yourself at a disadvantage.
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