Online Marketing

Online Marketing, sometimes called Content Marketing, is not a new concept. In a nutshell it’s publishing in new media. In fact, you could say that for as long as man has been able to commit his thoughts to stone, blackboard or paper he has looked for ways to get them noticed. Of course nowadays things are a little more sophisticated but with the tools available and a little imagination you can have your content engage targeted audiences globally. Here we write about Inbound Marketing, Content Marketing, SEO and smart tactics that together set you ahead of the competition in your overall Online Marketing efforts.

Webdirexion A/B test for popup

How to Be Confident in Your A/B Test Results

How confident are you in your A/B test results? There’s always a certain amount of risk when you pick a winner because, statistically speaking, testing not a binary proposition with one version a clear loser and one a clear winner.  We look at some tools that help you understand the degrees of probability that the version you pick will be the true A/B test winner.

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Dental Office Marketing

How to Rock Dental Office Marketing Campaigns

As dental marketing professionals, our job is to help dentists and their offices create trust with the public by putting their greatest benefits and guarantees at the forefront of our marketing efforts. Learn more about this benefit-driven marketing along technique with our CRO and SEO tactics for dental office marketing.

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Subscribe to our Webdirexion R.A.C.E. newsletter and we'll send you a free 34 page eBook on winning your own marketing race using smart tactics (Reach. Act. Convert. Engage.). PLUS... we will enter you in a drawing to win a copy of our book, The Marketer's Concise Guide to CRO.

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