News about Webdirexion LLC — your outsourced virtual marketing department for Content and Inbound Marketing solutions.
What if you could optimize content for conversions, plus boost readership — BEFORE your major advertising push? You can. We call this the Facebook Kapow tactic, and in this post I explain how you can pick a winning blog marketing post for engagement out of a pack of 3-5, and also boost its final readership percentage.
Are you A/B testing landing pages at your website? What if you could go beyond and test different content modules on all posts and pages? We tell you how.
Like to gather more leads and customers at your website? Join us next Wednesday May 25th, Noon – 1pm, at the Boomerang Coffee Shop, 8th and Main Street in Vancouver for a lunch and learn for business people. Based on the recently published Marketer’s Concise Guide to CRO, author Scott Frangos will be on hand to present lead gathering tips, and sign books. Free to the public — 40% of proceeds go to the charities supported by Boomerang. Snacks and beverages served.
Below is a recent webinar we did for Hoteliers and Innkeepers on "Smart Ways To Book More Rooms" in conjunction with Checkfront* — an innovative cloud booking service with some unique marketing features. (see also our post on Hotel Marketing Q & A) *Webdirexion...
It used to be that Google was the main place to buy PPC ads. Not anymore. Now Facebook has upped the game with a number of interesting targeting options and types of ads. But is it worth it? Miranda has some thoughts on that.
Subscribe to our Webdirexion R.A.C.E. newsletter and we'll send you a free 34 page eBook on winning your own marketing race using smart tactics (Reach. Act. Convert. Engage.). PLUS... we will enter you in a drawing to win a copy of our book, The Marketer's Concise Guide to CRO.