Inbound Marketing is yet another new focus for Marketing Communications professionals. At Webdirexion, we include it in our mix of tactics and strategies as it relates to pulling people to your content via SEO, PPC, and Social Media techniques. Here we offer some helpful articles Inbound Marketing success.
According to Google Keywords Tool 14,800 people are looking for an attorney in Seattle every month. Given that people jump on the internet to research everything from pet supplies to
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If you’re like us, you have a boss, or “internal client” that wants to know how all that Social Media work is paying off? Too many times, people default to
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Healthcare and Medical Marketing is an interesting space — Marketing Communication pros, are just now becoming comfortable with tools and tactics for social media campaigns and content marketing.
Opportunities for Health Marketers to pick up their game? You bet. Last week I wrote about five ways to perfect your internet marketing funnel to engage targeted prospects and move
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How do you sort out a good strategy with all the buzz about SEO, Google’s Panda update, and the Pitchmen selling everything from cookie cutter sites to facebook likes and
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Prepare for a Successful Outsourcing Experience… Having established that the company accountant will love you even more if you outsource your internet marketing and that it really is a normal
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Did you know Google actually favors Google+ posts in search results? It has been a little over a year since Google launched G+ as the core of its services and
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Google+ continues to become central to all things Google, and key to your success in B2B Social Media Marketing. In fact, it’s not a social network run by Google —
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Content Marketing = Publishing, and Publishing takes time, not to mention social media work. That’s why the Webdirexion team is always looking for efficient tactics for the marketing Battle, and
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PPC — Pay Per Click — advertising has evolved rapidly, and many Content Marketers are missing using it as a primary tactic for value proposition testing, when you need leads
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I met two authors, one a branding expert, and the other a social media consultant at the Content Marketing Strategies Conference 2013 where I spoke about marketing with Google+ (link
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No matter how much you think you know about marketing, there’s more to learn and that was proven again at the 3rd annual Content Marketing Strategies Conference in Berkeley this
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As Google morphs away from being just a “search engine” (seems so 2000′s), and into an integrated content machine with Google+ at its core, more and more marketers are realizing
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What’s in the cards for modern user interfaces? The new Google+ uses cards — surfable squares of content — to boost focus and interaction and we’re trying out two new
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