TOPIC: engagement

Engagement is a valuable goal, so at Webdirexion we always set up client analytics reports to track how many site visitors looked at three or more pages. Why? All studies show that “engaged visitors” are more likely to do business with you. In Social Media venues you are also after engagement, but this time for retweets, likes, and other key performance indicators. We have some tips and techniques in our posts below.

engagement Articles

B2B Content Marketing Tactics Site at Scoop.it

B2B Curation Tactics for Content Marketers

August 3rd, 2013 by

Content Marketing = Publishing, and Publishing takes time, not to mention social media work. That’s why the Webdirexion team is always looking for efficient tactics for the marketing Battle, and
  » Read More

Scott Frangos Bootcamp for Portland Digital Marketing Conference

Digital Marketing with WordPress, G+, and HootSuite

June 17th, 2013 by

I lead a 3-hour “Bootcamp” at the Portland Digital Marketing Conference this week with a hands on look at WordPress, Google+ and HootSuite — a synergy of marketing systems for
  » Read More

Google Hangout

Getting Started with Google Hangouts

June 7th, 2013 by

For anyone launching a B2B social media campaign, Google Hangouts offers a winning combination of live broadcast, client communication, social network communication and content creation. If you have not experienced
  » Read More

Webdirexion Social Interaction Wall

Dealing the Cards – New Interface Engagement Strategies

May 17th, 2013 by

What’s in the cards for modern user interfaces? The new Google+ uses cards — surfable squares of content — to boost focus and interaction and we’re trying out two new
  » Read More

Healthcare Marketing Infographics

Five Health Marketing Infographics Reviewed

November 2nd, 2012 by

Healthcare and Medical Marketing is an interesting space — Marketing Communication pros, are just now becoming comfortable with tools and tactics for social media campaigns and content marketing.

WebDirexion Marketing Solutions Formula

Health Marketing, Funnels, and Tactics

October 29th, 2012 by

Opportunities for Health Marketers to pick up their game?  You bet.  Last week I wrote about five ways to perfect your internet marketing funnel to engage targeted prospects and move
  » Read More

2013 B2B Content Marketing Benchmarks

October 18th, 2012 by

What are Content Marketers doing in the B2B space to sharpen their game?  Well there’s a new report out for 2013 with benchmarks, budgets, and trends for same from the
  » Read More

Content Marketing ROI

Goal Based Content Marketing for Maximum ROI

September 8th, 2012 by

How do all these new technologies, online software tools, and social marketing efforts actually pay off?  To make content prove out for ROI for clients of Webdirexion, we use custom
  » Read More

Content Marketing verus Traditional Advertising

How Does Content Marketing Work?

July 7th, 2012 by

There’s a lot of buzz these days about the “new” focus on “Content Marketing” — but what does it mean and how does Content Marketing work?  A random Google search
  » Read More

Inbound Marketing Funnel

Four Marketing Funnel Strategies…

June 17th, 2012 by

How do you persuade visitors to proceed from content designed to build awareness, next to your evaluation pieces (like case studies), and finally to become leads? Use marketing funnel strategies.
  » Read More

Article Archives by Subject:

Category: Healthcare Marketing

Post Count: 4

Category: Inbound Marketing

Post Count: 18

Category: Internet Marketing

Post Count: 12

Category: Law Firm Marketing

Post Count: 3

Category: News

Post Count: 9

Category: Newsletter

Post Count: 8

Category: Online Marketing

Post Count: 42

Category: Search Engine Optimization

Post Count: 9

Category: Social Media Marketing

Post Count: 22

Category: Testing and Analytics

Post Count: 4

Category: Videos

Post Count: 2

Category: WordPress Site Design

Post Count: 11

Title: Topics Archive Page | Description: An idex to topics from the Webdirexion Blog | Audience: Marketing Professionals | Publisher: Webdirexion, LLC | Keywords: Content Marketing, B2B, Internet Marketing Agencies, Google+, SEO, Social Media, Landing Page Optimization, Marketing Strategy