TOPIC: analytics

Smart and actionable Analytics review and reporting is the whole key to the ROI game. But a good percentage of B2B Marketers are missing smart ways to look at Analytics, and also just not finding the time to improve results through testing. We have some tips and techniques for you.

analytics Articles

WordPress 3.5 Media

New Content Marketing Tools and Tactics…

December 6th, 2012 by

There are an ever increasing set of tools, tactics, and “new school” approaches online, so let’s take a look at some of these.  But you know what?  Sometimes the way
  » Read More

What about Social Media Return on Investment?

Proving Social Media Return on Investment

November 15th, 2012 by

If you’re like us, you have a boss, or “internal client” that wants to know how all that Social Media work is paying off?  Too many times, people default to
  » Read More

Content Marketing ROI

Goal Based Content Marketing for Maximum ROI

September 8th, 2012 by

How do all these new technologies, online software tools, and social marketing efforts actually pay off?  To make content prove out for ROI for clients of Webdirexion, we use custom
  » Read More

PPC Advertising by Webdirexion

Five PPC Advertising Tactical Tips

August 11th, 2012 by

PPC — Pay Per Click — advertising has evolved rapidly, and many Content Marketers are missing using it as a primary tactic for value proposition testing, when you need leads
  » Read More

Goals Are the Results of a Great Strategic Plan

Goal Based Content Marketing Tips

July 21st, 2012 by

Goal based content marketing tips: tie your compelling and relevant story items — blog posts, articles, videos, case studies — directly to your desired business outcomes for site visitors.  It’s
  » Read More

anatomy of analytics

Actionable Analytics — KPIs for Success

July 14th, 2012 by

Marketing Communications Pros are lucky now — we live in an era where the behavior of prospects can be analyzed and scrutinized, in hopes it might be monetized.  But this
  » Read More


Round Up of Marketing Tips & Tactics

July 6th, 2012 by

At Webdirexion, we practice a mix of Content Marketing, and Inbound Marketing — close allies with some overlap. Here we’ll review some marketing tips and tactics from each discipline in
  » Read More

Webdirextion Landing Page Optimizations

Five Landing Page Optimization Tips

June 10th, 2012 by

LPO — Landing Page Optimization — often done via A/B testing methods, is an underused tactic that can benefit your Marketing Communication strategies in huge ways. Imagine if you could
  » Read More


Round up of Content Marketing Tactics

May 19th, 2012 by

Even though Content Marketing really isn’t a new concept (think Publishing with new media), it really has inspired a lot of new thinking about ways to apply it for B2B
  » Read More

Article Archives by Subject:

Category: Healthcare Marketing

Post Count: 4

Category: Inbound Marketing

Post Count: 18

Category: Internet Marketing

Post Count: 12

Category: Law Firm Marketing

Post Count: 3

Category: News

Post Count: 9

Category: Newsletter

Post Count: 8

Category: Online Marketing

Post Count: 42

Category: Search Engine Optimization

Post Count: 9

Category: Social Media Marketing

Post Count: 22

Category: Testing and Analytics

Post Count: 4

Category: Videos

Post Count: 2

Category: WordPress Site Design

Post Count: 11

Title: Topics Archive Page | Description: An idex to topics from the Webdirexion Blog | Audience: Marketing Professionals | Publisher: Webdirexion, LLC | Keywords: Content Marketing, B2B, Internet Marketing Agencies, Google+, SEO, Social Media, Landing Page Optimization, Marketing Strategy