WordPress Content Marketing Power

Webdirexion President, and long-time College Instructor has launched a new course for Content Marketers.

WordPress continues to add advanced features, and Content Marketing is gaining wide acceptance as a way to grow your business. How do you take advantage of both? That’s where the my new online course, “WordPress Content Marketing Power” comes in…

I’ve been developing WordPress websites for the past eight years, and before that enjoyed a long career in marketing, advertising and publishing.  Along the way, I’ve also taught at local colleges, universities and technical schools.  Fast forward to the late 2000′s as “Content Marketing” comes into widespread play as a smart way to boost your business.

“…many designers and developers just do not understand what WordPress delivers right out of the box.”

At the overlap of technologies, WordPress Features, questions from clients, and application of WordPress features , I’ve seen a need for a fusion of these concepts, principles , and tactics.

• I noticed that many designers and developers just do not understand what WordPress delivers right out of the box.
• Marketing Communication pros are in the dark as well to some of WordPress’ advanced power-user features.
• There are many WordPress plugins that can be used for smart Content Marketing tactics, but again, things are moving so fast that most have not taken the time to carefully consider their optimal use.

The course is just coming out of a 3-week beta phase where our first review students have helped me add some additional content to stitch together the concepts.  And, I will be taking more questions and doing a video covering frequent questions in the next 6-8 weeks.  I will look forward to seeing you in class.